Do advertisers care about bots?
Posted on May 18, 2022 in Ethics of Advertising, Mobile Marketing, Original Content, Quantitative MarketingCall for submissions: perspectives on privacy
Posted on in Ethics of Advertising, Original Content, PrivacyIf personalized advertising is banned, who bears the cost?
Posted on January 31, 2022 in Ethics of Advertising, Mobile Marketing, Original ContentThe metaverse isn’t here yet. Until it is, digital advertising finances the internet.
Posted on November 15, 2021 in Ethics of Advertising, Mobile Marketing, Original ContentATT advantages Apple’s ad network. Here’s how to fix that.
Posted on November 1, 2021 in Ethics of Advertising, Mobile Marketing, Mobile Platform Wars, Original ContentHow has ATT impacted mobile advertising?
Posted on October 18, 2021 in Ethics of Advertising, Managing Growth Teams, Mobile Marketing, Original ContentCambridge Analytica was a false panic. It’s time to move on.
Posted on September 27, 2021 in Ethics of Advertising, Original ContentThe problem with App Annie (or: is the Wild West of Mobile being tamed?)
Posted on September 20, 2021 in Ethics of Advertising, Original Content, Privacy