The Jenga Tower principle in modern performance marketing
Posted on September 27, 2023 in Managing Growth Teams, Original Content, Paid Content, Performance MarketingAre fast food chains taking on UberEats?
Posted on September 21, 2023 in Commerce, Digital Advertising, Managing Growth Teams, Original ContentGenerative AI for ad creative: five value milestones
Posted on July 19, 2023 in Artificial Intelligence, Digital Advertising, Managing Growth Teams, Original Content, Paid Content, Performance Marketing
Posted on May 30, 2023 in Digital Advertising, Managing Growth Teams, Original Content, Performance Marketing, Privacy
Interpreting Airbnb’s shift away from performance marketing
Posted on May 10, 2023 in Digital Advertising, Managing Growth Teams, Original Content, Paid Content, Performance MarketingReprogramming the Broken Marketing Brain
Posted on May 3, 2023 in Managing Growth Teams, Original Content, Paid Content, Performance Marketing, Privacy, Quantitative MarketingPodcast: The post-ATT eCommerce landscape (with Rishabh Jain)
Posted on April 18, 2023 in Managing Growth Teams, Original Content, Performance Marketing, Podcast, PrivacyThe emerging marketing economist
Posted on February 15, 2023 in Managing Growth Teams, Original Content, Performance Marketing, Quantitative MarketingAbandoning intuition: using Generative AI for advertising creative
Posted on December 7, 2022 in Managing Growth Teams, Original Content, Paid Content