All posts in Mobile Marketing

What is a first-price auction?
Posted on March 11, 2019 in Ethics of Advertising, Mobile Marketing, Original Content

The problem with the 30% platform fee on mobile in three charts
Posted on March 4, 2019 in App Development, Freemium, Games, Mobile Marketing, Monetization, Original Content

How large is the mobile gaming advertising market?
Posted on February 25, 2019 in Analytics, Games, Greatest Hits, Mobile Marketing, Original Content

The State of the App Economy: 2019 and beyond
Posted on February 19, 2019 in Analytics, App Development, Case Study, Games, Mobile Marketing, Original Content

What will the next generation of app stores look like?
Posted on January 28, 2019 in App Development, Freemium, Mobile Marketing, Original Content

The feeding frenzy on mobile
Posted on January 21, 2019 in Analytics, App Development, Mobile Marketing, Original Content, User Acquisition

Is 2019 the year that influencer marketing grows up?
Posted on January 7, 2019 in Analytics, Mobile Marketing, Original Content, User Acquisition

2019 predictions for mobile marketing
Posted on December 24, 2018 in Analytics, App Development, Greatest Hits, Mobile Marketing, Original Content, User Acquisition

It’s impossible to saturate a marketing channel
Posted on December 17, 2018 in Analytics, Greatest Hits, Mobile Marketing, Original Content, User Acquisition

Performance marketers shouldn’t care about Millennials
Posted on December 10, 2018 in Analytics, Greatest Hits, Mobile Marketing, Original Content

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