Apple, Advertising, and Elon’s Agenda
Posted on November 29, 2022 in Mobile Platform Wars, Original ContentMeta Q3 2022 earnings: “Those who are patient and invest with us will end up being rewarded”
Posted on October 27, 2022 in Mobile Platform Wars, Original ContentApple to developers: social media post “boosts” must be IAPs, subject to platform fees
Posted on October 25, 2022 in Mobile Platform Wars, Monetization, Original ContentTikTok’s billion-dollar secret that wasn’t
Posted on September 14, 2022 in Ethics of Advertising, Mobile Platform Wars, Original ContentHow can Apple build a $30BN advertising business?
Posted on September 7, 2022 in Mobile Marketing, Mobile Platform Wars, Original ContentAds in streaming, differential pricing, and the pursuit of ARPU
Posted on August 24, 2022 in Lifetime Customer Value, Mobile Platform Wars, Monetization, Original Content, StreamingAppLovin offers to merge with Unity: it’s musical chairs on mobile
Posted on August 9, 2022 in Mobile Platform Wars, Original ContentWhy are Unity and ironSource merging?
Posted on July 13, 2022 in Mobile Marketing, Mobile Platform Wars, Original Content