How many networks are needed to optimize mobile ad monetization?
Posted on July 17, 2017 in Analytics, App Development, Case Study, Monetization, Original ContentModeling video ad effectiveness on mobile
Posted on December 12, 2016 in Analytics, Lifetime Customer Value, Mobile Marketing, Monetization, Original Content, User AcquisitionExamining the dynamic between Top Grossing and Top Downloaded
Posted on September 5, 2016 in App Development, Freemium, Greatest Hits, Mobile Marketing, Monetization, Original ContentWhy you should outsource your ad operations
Posted on July 17, 2016 in Mobile Marketing, Monetization, Original ContentNonstop Knight: A case study in mobile ad monetization
Posted on July 11, 2016 in App Development, Case Study, Freemium, Games, Greatest Hits, Monetization, Original ContentWhy is Supercell worth billions? They’re better than everyone else
Posted on June 20, 2016 in Games, Mobile Marketing, Monetization, Original Content, User Acquisition, ViralityWhat do app subscriptions mean for mobile marketers?
Posted on June 13, 2016 in Freemium, Mobile Marketing, Monetization, Original Content 1Putting App Store revenues into context
Posted on April 18, 2016 in Analytics, Monetization, Original Content 1The problem with analyzing payer data in freemium
Posted on February 15, 2016 in App Development, Freemium, Greatest Hits, Lifetime Customer Value, Monetization, Original Content, Retention 2
