Was it a mistake for Instagram to sell to Facebook?
Posted on November 20, 2017 in Case Study, Mobile Marketing, Original Content, Retention, User Acquisition, ViralityWhy does Flurry say mobile gaming engagement is down?
Posted on February 27, 2017 in Analytics, Freemium, Games, Original Content, RetentionThe problem with analyzing payer data in freemium
Posted on February 15, 2016 in App Development, Freemium, Greatest Hits, Lifetime Customer Value, Monetization, Original Content, Retention 2Visualizing the user lifetime funnel on mobile
Posted on February 8, 2016 in Analytics, App Development, Freemium, Greatest Hits, Mobile Marketing, Original Content, Retention, User Acquisition 1Whale spending and retention in freemium apps
Posted on September 21, 2015 in Analytics, App Development, Freemium, Lifetime Customer Value, Original Content, RetentionAnalyzing free-to-play games development: the Game / Team Clock
Posted on June 9, 2014 in Engagement, Freemium, Games, Original Content, Retention 2Visualizing the importance of retention in Freemium
Posted on October 7, 2013 in Analytics, Freemium, Greatest Hits, Original Content, Retention 8Interpreting the new users drop-off chart
Posted on July 8, 2013 in Analytics, Greatest Hits, Original Content, RetentionWhy the retention profile is more useful than the churn metric in freemium
Posted on April 8, 2013 in Analytics, Greatest Hits, Original Content, Retention 1Is day-one retention the most important gaming metric?
Posted on October 30, 2012 in Freemium, Original Content, Retention