Optimizing growth: the “leaky bucket” isn’t an early-stage retention problem
Was it a mistake for Instagram to sell to Facebook?
Why does Flurry say mobile gaming engagement is down?
The problem with analyzing payer data in freemium
Visualizing the user lifetime funnel on mobile
Whale spending and retention in freemium apps
Analyzing free-to-play games development: the Game / Team Clock
Visualizing the importance of retention in Freemium
Interpreting the new users drop-off chart
Why the retention profile is more useful than the churn metric in freemium