Digital Advertising
Can Apple boost App Store revenue without ads?
Apple is pivoting toward expanded advertising initiatives to drive App Store revenue growth amid global regulatory pressure on commission models.
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Netflix’s YouTube opportunity, part 3
YouTube is offering exclusivity deals to counter Netflix's strategy of licensing low-cost, proven creator content to expand its library.
Artificial Intelligence
Understanding the privileged position of chatbot advertising
Chatbot advertising occupies a privileged position by hybridizing search-based intent with social media-style behavioral targeting signals.
Mobile Dev Memo by Eric Seufert
Independent analysis of the digital economy.
Darkpool Intelligence
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