adeven is a Berlin-based advertising analytics company that builds products to assist advertisers in maximizing the effectiveness of their campaigns. The company raised a $4.3MM Series B round of financing in June 2013 led by Capnamic Ventures, Iris Capital and Target Partners.
adeven operates two products: Apptrace and adjust.io. Apptrace is an app store analytics tool that allows mobile marketers to monitor rankings, reviews, and pricing data across a number of app stores and aggregated by device and price level.
adjust.io is a mobile marketing tracking platform that provides source-level install attribution as well as a reporting suite with a host of post-download KPIs. adjust.io is integrated with over 100 of the most popular mobile marketing networks.