Podcast: Meta introduces incrementality optimization and other upgrades (with Fred Leach) September 25, 2024 · Eric Benjamin Seufert
Podcast: What is advertising incrementality? (with Garrett Johnson) September 18, 2024 · Eric Benjamin Seufert
Podcast: Unpacking the DoJ’s ad tech suit against Google (with Ari Paparo) September 11, 2024 · Eric Benjamin Seufert
Your phone isn’t secretly listening to you for ad targeting September 6, 2024 · Eric Benjamin Seufert
Podcast: Mastering experimentation in consumer products (with Bill Grosso) September 4, 2024 · Eric Benjamin Seufert
Podcast: AI’s impact on social media abuse (with Rob Leathern) August 28, 2024 · Eric Benjamin Seufert
Perplexity introduces advertising; exploring the AI-search incentive problem August 26, 2024 · Eric Benjamin Seufert
Podcast: Exploring the future of mobile ad measurement (with Barak Witkowski) August 21, 2024 · Eric Benjamin Seufert
Podcast: Understanding the Roblox creator ecosystem (with Joe Ferencz) August 7, 2024 · Eric Benjamin Seufert
Snap Q2 2024 earnings: brand revenue languishing, continued push into DR August 2, 2024 · Eric Benjamin Seufert
Pinterest Q2 2024 earnings: 21% revenue growth, weak Q3 guidance August 1, 2024 · Eric Benjamin Seufert
Meta Q2 2024 earnings: average price per ad up 10%, strong Q3 guidance August 1, 2024 · Eric Benjamin Seufert
