Generative AI for ad creative: five value milestones Generative AI's application to advertising creative production is obvious -- perhaps the most glaringly fitting use case for that technology.… July 19, 2023
Generative AI, advertising, and hidden personas Last week, WPP, the world's largest advertising agency, announced a partnership with NVIDIA that will empower advertising creative production through… May 31, 2023
The inflationary impact of AI-generated ad creative Last week, Meta unveiled its AI Sandbox: a suite of generative AI tools designed to assist advertisers with creative production.… May 17, 2023