The importance of Facebook shuttering tbh 9 months after acquiring it
Posted on July 9, 2018 in App Development, Case Study, Greatest Hits, Mobile Messaging, Original ContentThe Google Play algorithm change and the peril of ASO
Posted on July 2, 2018 in Analytics, App Development, Games, Greatest Hits, Mobile Marketing, Original Content, User AcquisitionHow much data is needed to calculate LTV?
Posted on May 14, 2018 in Analytics, Greatest Hits, Mobile Marketing, Original Content, User AcquisitionThe changing face of mobile UA with event-based bidding
Posted on April 23, 2018 in Greatest Hits, Mobile Marketing, Original Content, User AcquisitionSucceeding with Licensed IP for Mobile F2P Games
Posted on April 16, 2018 in App Development, Freemium, Games, Greatest Hits, Mobile Marketing, Original Content, User AcquisitionScaling a mobile marketing team from zero
Posted on February 26, 2018 in Analytics, Greatest Hits, Mobile Marketing, Original Content, User AcquisitionHow do mobile marketers think about LTV in 2018?
Posted on February 12, 2018 in Analytics, Greatest Hits, Lifetime Customer Value, Mobile App Analytics, Original Content, User Acquisition2018 predictions for mobile gaming
Posted on January 2, 2018 in App Development, Games, Greatest Hits, Original Content, User AcquisitionCan ethics be applied to advertising algorithms?
Posted on November 27, 2017 in Analytics, Greatest Hits, Mobile Marketing, Original Content
