SKAdNetwork 4.0 is live. What does that mean for mobile advertising?

October 26, 2022

In this episode of the Mobile Dev Memo Podcast, I speak with Alex Bauer, the Head of Product and Market Strategy at Branch, about the specifics of SKAdNetwork 4.0, which was launched with the release of iOS 16.1 this past Monday. The documentation for SKAdNetwork 4.0 was also released on that day, which created somewhat […]

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