SKAdNetwork 4.0: what problems does it solve?

September 28, 2022

Apple unveiled SKAdNetwork 4.0 at WWDC in June: the next iteration of Apple's privacy-safe advertising measurement framework is scheduled to be released "later this year" and introduces noteworthy improvements over the current version. Apple made the first version of SKAdNetwork available in 2018, but, as I observed at the time in a piece titled Will […]

This content is only available to subscribers. If you are already a subscriber, please log in to view this content. If you are not a subscriber, subscriptions start at just $8.99 per month.

Comments:

You must be signed in with an active subscription to comment or reply.