Streaming

Google Stadia highlights the difference between gamers and people who play games

Google's Stadia game streaming service launched last week to mixed reviews. Many commentators were skeptical of Stadia from the start:…

November 25, 2019

How many streaming services is too many?

Last week, Nielsen released its Q1 2019 Total Audience report, revealing an interesting statistic: streaming subscribers use their services purposefully,…

Subscriptions are the future of app monetization

One of the principal elements supporting my thesis around the second act of the mobile app economy is that new…

Would you rather advertise on TikTok or Netflix?

I hosted a panel at the MAU conference in Las Vegas last month titled "Perfect your Growth Mix: Brand vs.…