Original Content

Did Apple just signal a third-party expansion of Apple Ads?

Rumors have swirled for years about a potential extension of Apple's mobile advertising platform to third-party surfaces. Last April, Apple…

Podcast: Understanding rewarded user acquisition (with Tricia Han and Sampsa Jaatinen)

https://www.youtube.com/watch?v=zDoxHwG1MSo On this week's episode of the podcast, I am joined by Tricia Han, CEO of Mistplay, and Sampsa Jaatinen,…

Netflix’s engagement problem is a personalization opportunity

Netflix is reportedly considering incorporating "live" channels and bundles into its streaming service, per the WSJ: To bolster engagement, executives…

OpenAI introduces Custom Audiences

OpenAI launched Custom Audiences for its advertising platform last week; there is no blog post formally announcing the new tool,…

Podcast: Building ad tech for the chatbot era (with Tal Shoham)

https://www.youtube.com/watch?v=gjG5yNOZDxg On this week's episode of the podcast, I am joined by Tal Shoham, the CEO and co-founder of Velocity,…

Meta’s Muse moat: integration into Advantage+

Yesterday, Meta launched Muse Image, its foundation image generation model. The new model is available to consumers in Meta AI…

XBOX’s billion-user platform mandate

Yesterday, XBOX's newly appointed CEO, Asha Sharma, published a roughly 1,000-word memo announcing a significant reorganization of the company. This…

Supreme Court affirms 4A protections for location data

Last Monday, the Supreme Court issued a ruling in Chatrie v. United States determining that law enforcement conducts a Fourth…

The Prosperous Society

https://www.youtube.com/watch?v=pn0h7Em7u5M The Prosperous Society is a three-hour, four-part series that explores the political economy of artificial intelligence, grounded in the…

Meta’s morass

Bloomberg reports that Meta is considering launching a cloud compute business (emphasis mine): Meta Platforms Inc. is developing plans for a…