Apple Arcade, one year on: no killer games, can’t compete with free
Posted on December 10, 2020 in Case Study, Games, Original ContentApple: email lists cannot be used for ad targeting
Posted on December 7, 2020 in Ethics of Advertising, Mobile Marketing, Original ContentWhy does Apple (finally) care about App Store discovery?
Posted on December 2, 2020 in Mobile Platform Wars, Original ContentThe economics of game streaming
Posted on November 30, 2020 in Games, Original Content, Podcast, StreamingApple and Facebook’s sparring over IDFA helps no one
Posted on November 23, 2020 in Mobile Platform Wars, Original ContentApple’s platform fee reduction is strategically genius
Posted on November 18, 2020 in Mobile Platform Wars, Original ContentWhy is Roblox allowed to stream games on iOS?
Posted on November 16, 2020 in Mobile Platform Wars, Original ContentPodcast: Contemplating the next 18 months of mobile advertising
Posted on November 11, 2020 in Managing Growth Teams, Mobile Marketing, Original Content, PodcastNavigating the post-platform mobile future
Posted on November 9, 2020 in Managing Growth Teams, Mobile Platform Wars, Original Content, StreamingWhy doesn’t traffic trading work on mobile?
Posted on November 6, 2020 in Managing Growth Teams, Mobile Marketing, Original Content, Programmatic Marketing, Quantitative Marketing