All posts in Case Study

Fortnite skipping Google Play won’t disrupt the status quo on mobile
Posted on August 13, 2018 in Case Study, Freemium, Games, Greatest Hits, Mobile Marketing, Original Content, User Acquisition

The importance of Facebook shuttering tbh 9 months after acquiring it
Posted on July 9, 2018 in App Development, Case Study, Greatest Hits, Mobile Messaging, Original Content

How mobile gaming companies are dealing with GDPR
Posted on May 29, 2018 in Case Study, Ethics of Advertising, Mobile Marketing, Original Content, User Acquisition

Was it a mistake for Instagram to sell to Facebook?
Posted on November 20, 2017 in Case Study, Mobile Marketing, Original Content, Retention, User Acquisition, Virality

How many networks are needed to optimize mobile ad monetization?
Posted on July 17, 2017 in Analytics, App Development, Case Study, Monetization, Original Content

State of the App Economy: 2017 and 2018
Posted on July 10, 2017 in Case Study, Mobile Marketing, Original Content, User Acquisition

Zombie Gunship Survival: A case study in Community Management
Posted on May 30, 2017 in App Development, Case Study, Freemium, Original Content

Golf Clash: A case study in free-to-play monetization
Posted on April 3, 2017 in Case Study, Freemium, Games, Original Content

Flip Diving: A case study in mobile ad monetization
Posted on October 10, 2016 in Case Study, Greatest Hits, Mobile Marketing, Mobile Video, Original Content

Gardenscapes: A case study in incremental growth
Posted on September 19, 2016 in App Development, Case Study, Freemium, Greatest Hits, Mobile Marketing, Original Content, User Acquisition 1

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