2022 predictions for mobile marketing See the list of my annual predictions posts, dating back to 2016, here. Mobile advertising in 2021 was dominated by… January 3, 2022
The best of MDM in 2021 In some respects, 2021 was a banner year for Mobile Dev Memo: its readership, measured in website pageviews and newsletter… December 27, 2021
Will advertising exist in the Metaverse? Defining the Metaverse is thorny. This is true at least in part because the companies most invested in it are… December 20, 2021
Growth models for web3 gaming Conditional probabilities are difficult for the human mind to grasp, and nowhere is that challenge on display more profoundly than… December 13, 2021
Join MDM for a holiday happy hour in Austin on December 16th Mobile Dev Memo is hosting a holiday happy hour in Austin, Texas on December 16th. Please feel free to register… December 8, 2021
Can Twitter become a direct response advertising behemoth? Last week, Jack Dorsey, Twitter's co-founder, announced that he is stepping down from the CEO role at the company. In… December 6, 2021
The perilous mythology of Brand Marketing for digital products A perennial debate within the world of digital marketing is the proper and optimal division of attention and resources to… November 29, 2021
Advertising fingerprinting and bad incentives: “The system is broken by design” In this new episode of the Mobile Dev Memo podcast, I speak with Maor Sadra, the CEO of INCRMNTAL, about… November 22, 2021
Digital Privacy Is Now An Unstoppable “Three Body Problem” This guest post is written by Myles Younger, a former ad tech entrepreneur who now serves as a Senior Director… November 17, 2021
The metaverse isn’t here yet. Until it is, digital advertising finances the internet. Everyone wants to build "the metaverse." Last week, Microsoft announced the integration of its Mesh product, which is a collaborative… November 15, 2021
