Content archive

1,266 posts

Podcast: Consumer welfare and antitrust in tech (with Andrey Fradkin)

Podcast: Consumer welfare and antitrust in tech (with Andrey Fradkin)

October 9, 2024 Eric Benjamin Seufert

Epic v. Google remedies and Google’s commission calculus

Epic v. Google remedies and Google’s commission calculus

October 8, 2024 Eric Benjamin Seufert

Understanding Adstock in marketing measurement

Understanding Adstock in marketing measurement

October 7, 2024 Eric Benjamin Seufert

TikTok search ads and Amazon’s retail vulnerability

TikTok search ads and Amazon’s retail vulnerability

October 2, 2024 Eric Benjamin Seufert

Podcast: Understanding the retail media landscape (with Andrew Lipsman)

Podcast: Understanding the retail media landscape (with Andrew Lipsman)

October 2, 2024 Eric Benjamin Seufert

MDM Ad Week Happy Hour: October 7th

MDM Ad Week Happy Hour: October 7th

October 2, 2024 Eric Benjamin Seufert

Meta: 1 million advertisers using GenAI for creative

Meta: 1 million advertisers using GenAI for creative

September 26, 2024 Eric Benjamin Seufert

Apple’s contact-sharing crackdown

Apple’s contact-sharing crackdown

September 25, 2024 Eric Benjamin Seufert

Podcast: Meta introduces incrementality optimization and other upgrades (with Fred Leach)

Podcast: Meta introduces incrementality optimization and other upgrades (with Fred Leach)

September 25, 2024 Eric Benjamin Seufert

The FTC’s objections to algorithms, analytics, and AI

The FTC’s objections to algorithms, analytics, and AI

September 23, 2024 Eric Benjamin Seufert

Can the EU change course on tech?

Can the EU change course on tech?

September 18, 2024 Eric Benjamin Seufert

Podcast: What is advertising incrementality? (with Garrett Johnson)

Podcast: What is advertising incrementality? (with Garrett Johnson)

September 18, 2024 Eric Benjamin Seufert

Unity cancels its engine runtime fee

Unity cancels its engine runtime fee

September 16, 2024 Eric Benjamin Seufert

AppLovin, Snap, and the new Walled Garden pathway

AppLovin, Snap, and the new Walled Garden pathway

September 11, 2024 Eric Benjamin Seufert

Podcast: Unpacking the DoJ’s ad tech suit against Google (with Ari Paparo)

Podcast: Unpacking the DoJ’s ad tech suit against Google (with Ari Paparo)

September 11, 2024 Eric Benjamin Seufert

Your phone isn’t secretly listening to you for ad targeting

Your phone isn’t secretly listening to you for ad targeting

September 6, 2024 Eric Benjamin Seufert

Kamala Harris’ digital advertising blitz

Kamala Harris’ digital advertising blitz

September 4, 2024 Eric Benjamin Seufert

Podcast: Mastering experimentation in consumer products (with Bill Grosso)

September 4, 2024 Eric Benjamin Seufert

Amazon, the advertising behemoth

Amazon, the advertising behemoth

August 28, 2024 Eric Benjamin Seufert

Podcast: AI’s impact on social media abuse (with Rob Leathern)

Podcast: AI’s impact on social media abuse (with Rob Leathern)

August 28, 2024 Eric Benjamin Seufert

Perplexity introduces advertising; exploring the AI-search incentive problem

Perplexity introduces advertising; exploring the AI-search incentive problem

August 26, 2024 Eric Benjamin Seufert

Meta’s shift to incrementality optimization

Meta’s shift to incrementality optimization

August 21, 2024 Eric Benjamin Seufert

Podcast: Exploring the future of mobile ad measurement (with Barak Witkowski)

Podcast: Exploring the future of mobile ad measurement (with Barak Witkowski)

August 21, 2024 Eric Benjamin Seufert

X’s broken strategy with brand advertising

August 14, 2024 Eric Benjamin Seufert

Podcast: How to launch an app (with Offer Yehudai)

Podcast: How to launch an app (with Offer Yehudai)

August 14, 2024 Eric Benjamin Seufert