Apple Arcade, one year on: no killer games, can’t compete with free
Posted on December 10, 2020 in Case Study, Games, Original ContentThe economics of game streaming
Posted on November 30, 2020 in Games, Original Content, Podcast, StreamingWhy did Epic publish Fortnite on Google Play?
Posted on September 30, 2020 in Games, Lifetime Customer Value, Original ContentRoblox is the next big games advertising platform
Posted on September 28, 2020 in Games, Managing Growth Teams, Mobile Marketing, Original ContentApocalypse Later: IDFA deprecation is delayed. Now what?
Posted on September 7, 2020 in Games, Lifetime Customer Value, Managing Growth Teams, Mobile Marketing, Monetization, Original Content, Quantitative MarketingHow iOS14 might change consumer behavior on mobile
Posted on August 10, 2020 in Ethics of Advertising, Games, Mobile Marketing, Monetization, Original Content, RetentionIs AR a failed consumer category or a successful mobile gaming genre?
Posted on June 1, 2020 in Games, Original ContentHow Zynga executed its stunning turnaround
Posted on April 27, 2020 in Case Study, Games, Managing Growth Teams, Original ContentWhat happens to free-to-play mobile gaming during a recession?
Posted on April 20, 2020 in Freemium, Games, Lifetime Customer Value, Mobile Marketing, Monetization, Original ContentHow has the Coronavirus impacted the App Economy?
Posted on March 23, 2020 in Case Study, Games, Lifetime Customer Value, Mobile Marketing, Original Content