The Google Play algorithm change and the peril of ASO
Posted on July 2, 2018 in Analytics, App Development, Games, Greatest Hits, Mobile Marketing, Original Content, User AcquisitionSucceeding with Licensed IP for Mobile F2P Games
Posted on April 16, 2018 in App Development, Freemium, Games, Greatest Hits, Mobile Marketing, Original Content, User AcquisitionMarketing's biggest frustration: a product that sucks
Posted on January 15, 2018 in Analytics, Games, Mobile Marketing, Original Content, User Acquisition 22018 predictions for mobile gaming
Posted on January 2, 2018 in App Development, Games, Greatest Hits, Original Content, User AcquisitionCan mobile gaming companies go public again?
Posted on October 9, 2017 in Freemium, Games, Original Content, User AcquisitionNavigating the Three Stages of the Mobile Marketing Lifecycle
Posted on September 25, 2017 in App Development, Freemium, Games, Greatest Hits, Lifetime Customer Value, Mobile Marketing, Original Content, User AcquisitionThe thawing of the Top Grossing chart
Posted on September 5, 2017 in App Development, Freemium, Games, Mobile Marketing, Original Content, User Acquisition 2What is an IP worth for a mobile game?
Posted on July 3, 2017 in App Development, Games, Greatest Hits, Mobile Marketing, Original Content, User AcquisitionGoogle's push to bring apps to low-end Android devices
Posted on May 22, 2017 in App Development, Games, Mobile Hardware, Original Content, User AcquisitionGolf Clash: A case study in free-to-play monetization
Posted on April 3, 2017 in Case Study, Freemium, Games, Original Content
