Apple’s contact-sharing crackdown Apple has introduced new restrictions for how apps can access the contacts on a user's phone in iOS 18, which… September 25, 2024
The FTC’s objections to algorithms, analytics, and AI Last week, the FTC published a staff report assessing the data collection and processing practices of a number of Social… September 23, 2024
Can the EU change course on tech? Last week, Mario Draghi, who had formerly served as President of the European Central Bank and Italian Prime Minister, published… September 18, 2024
Unity cancels its engine runtime fee Last week, Unity canceled the Runtime Fee that it announced in September of last year. From the company's blog post… September 16, 2024
AppLovin, Snap, and the new Walled Garden pathway A notable reversal took place in Q2 of this year: the market capitalization of AppLovin, the mobile gaming ad network,… September 11, 2024
Kamala Harris’ digital advertising blitz Kamala Harris' presidential campaign intends to deploy $370MM on advertising -- with $200MM dedicated to digital channels -- ahead of… September 4, 2024
Amazon, the advertising behemoth Amazon reported $12.8BN in advertising revenue in Q2 2024. At 20%, Amazon's advertising revenue growth in the quarter was nearly… August 28, 2024
Perplexity introduces advertising; exploring the AI-search incentive problem Perplexity, the AI-powered "answer engine" that responds to user queries with natural language summaries, will introduce an advertising product in… August 26, 2024
Meta’s shift to incrementality optimization Last week, Meta announced three meaningful upcoming additions to its advertising platform: incrementality-based conversion optimization, native integrations with third-party analytics… August 21, 2024
X’s broken strategy with brand advertising A fascinating juxtaposition of advertising platform strategies surfaced last week between Reddit and X. On August 6th, X filed a… August 14, 2024
