Getting ML-Based App Personalization Right: The Engagement Engineering Framework February 21, 2023 · Eric Benjamin Seufert
Social media subscriptions and the internet’s grand bargain February 20, 2023 · Eric Benjamin Seufert
Activision Q4 earnings: How is Candy Crush growing 20% annually? February 9, 2023 · Eric Benjamin Seufert
Apple’s ad targeting mechanics revealed in recent French privacy case January 30, 2023 · Eric Benjamin Seufert
Netflix Q4 earnings: ARPU down, with no signs of an advertising recession January 25, 2023 · Eric Benjamin Seufert
French privacy watchdog to Voodoo Games: use of the IDFV requires consent January 23, 2023 · Eric Benjamin Seufert
Declining App Store revenue growth and the bull case for mobile gaming January 18, 2023 · Eric Benjamin Seufert
EU privacy watchdog to Meta: first-party data is off limits for ads personalization January 5, 2023 · Eric Benjamin Seufert