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Digital Advertising

The promise of Pinterest

Pinterest monetizes primarily through advertising, but its ads platform has always felt like a missed opportunity, especially for ecommerce advertisers.…
March 17, 2023

Do advertisers care about bots?

This week, Parag Agrawal, who recently succeeded Jack Dorsey to helm Twitter as CEO, published a thread explaining the company's…
May 18, 2022

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Recent podcasts

  1. Podcast: Building ad tech for the chatbot era (with Tal Shoham) July 8, 2026
  2. The Prosperous Society July 4, 2026
  3. Podcast: Quantifying the advertising value of cookies (with Garrett Johnson and Shunto Kobayashi) June 30, 2026
  4. Podcast: The AppsFlyer investment and the new dynamics of mobile attribution (with Olivia Kory) June 24, 2026
  5. Podcast: Shopify as a marketing operating system (with Venkat Prabhu) June 17, 2026

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Resources

  1. Freemium Economics (book)
  2. Theseus Python Library
  3. F2P Excel Revenue Model
  4. Mobile User Acquisition 101
  5. Freemium Codex
Mobile Dev Memo by Eric Seufert
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