All posts in Freemium

Succeeding with Licensed IP for Mobile F2P Games
Posted on April 16, 2018 in App Development, Freemium, Games, Greatest Hits, Mobile Marketing, Original Content, User Acquisition

How do mobile marketers think about LTV in 2018?
Posted on February 12, 2018 in Analytics, Greatest Hits, Lifetime Customer Value, Mobile App Analytics, Original Content, User Acquisition

State of the App Economy: 2018 and Beyond
Posted on January 29, 2018 in Analytics, App Development, Freemium, Mobile Marketing, Original Content, User Acquisition

Can Amazon upset the advertising duopoly?
Posted on January 8, 2018 in Mobile Marketing, Monetization, Original Content, User Acquisition

Is mobile marketing arbitrage?
Posted on December 11, 2017 in Mobile Marketing, Monetization, Original Content, User Acquisition

Was it a mistake for Instagram to sell to Facebook?
Posted on November 20, 2017 in Case Study, Mobile Marketing, Original Content, Retention, User Acquisition, Virality

The second mobile cycle
Posted on October 23, 2017 in Analytics, App Development, Freemium, Greatest Hits, Mobile Marketing, Original Content, User Acquisition

Can mobile gaming companies go public again?
Posted on October 9, 2017 in Freemium, Games, Original Content, User Acquisition

The intermediation of the app economy
Posted on October 2, 2017 in App Development, Freemium, Mobile Marketing, Original Content, User Acquisition

Navigating the Three Stages of the Mobile Marketing Lifecycle
Posted on September 25, 2017 in App Development, Freemium, Games, Greatest Hits, Lifetime Customer Value, Mobile Marketing, Original Content, User Acquisition

Older posts

Newer posts