Advertising fingerprinting and bad incentives: “The system is broken by design” In this new episode of the Mobile Dev Memo podcast, I speak with Maor Sadra, the CEO of INCRMNTAL, about… November 22, 2021
Digital Privacy Is Now An Unstoppable “Three Body Problem” This guest post is written by Myles Younger, a former ad tech entrepreneur who now serves as a Senior Director… November 17, 2021
The metaverse isn’t here yet. Until it is, digital advertising finances the internet. Everyone wants to build "the metaverse." Last week, Microsoft announced the integration of its Mesh product, which is a collaborative… November 15, 2021
Everything is an ad network Matt Levine, in his excellent newsletter focused on all matters finance, Money Stuff, coined a motto: "Everything is Securities Fraud."… November 8, 2021
ATT advantages Apple’s ad network. Here’s how to fix that. In April 2021, Apple introduced a privacy policy called App Tracking Transparency (ATT) that moderates a data collection and aggregation… November 1, 2021
Why isn’t Apple policing mobile ads fingerprinting? Since it first introduced the App Tracking Transparency (ATT) privacy policy in June 2020, Apple has been consistent and explicit… October 29, 2021
Unpacking ATT’s impact on Facebook revenue Facebook announced Q3 earnings last night, posting revenue of $29.01BN against analyst expectations of $29.57BN as polled by Refinitiv, for… October 26, 2021
ATT and supply chain constraints: a perfect storm for digital advertising? Last week, roughly one-quarter of Snap's market capitalization evaporated after the company reported weaker-than-expected revenue for Q3 and offered soft… October 25, 2021
PayPal + Pinterest would create a formidable Content Fortress PayPal is rumored to be in advanced discussions to acquire Pinterest, the social media platform constructed around image sharing, at… October 21, 2021
How has ATT impacted mobile advertising? The Financial Times this weekend published an analysis of mobile app advertising data provided by analytics firm Branch. The article… October 18, 2021
