The promise of Pinterest Pinterest monetizes primarily through advertising, but its ads platform has always felt like a missed opportunity, especially for ecommerce advertisers.… March 17, 2023
Exoskeletons, not cyborgs Advertising and content automation is most productively utilized in the form of exoskeletons, not cyborgs: it's often more economical and… March 15, 2023
The App Store’s original flaw We no longer live in a world of nations and ideologies, Mr. Beale. The world is a college of corporations,… March 2, 2023
A deep dive on European data privacy law My guest in this episode of the Mobile Dev Memo podcast is Mikołaj Barczentewicz, an expert on EU digital privacy… March 1, 2023
Spotify and the quality of podcast advertising Spotify went on something of a shopping spree related to podcasting, across both content and technology, between 2019 and 2022:… February 22, 2023
Getting ML-Based App Personalization Right: The Engagement Engineering Framework This guest post is written by Dr. Julian Runge, an Assistant Professor of Marketing at Northeastern University who specializes in… February 21, 2023
Social media subscriptions and the internet’s grand bargain As a rebuttal to the "if you don't pay for the product..." aphorism, I propose that social media platforms engage… February 20, 2023
The necessity of Shopify Audiences Shopify announced Q4 2022 earnings on Wednesday: while the company's revenue grew by 26% to $1.7 billion on a year-over-year… February 17, 2023
The Trade Desk Q4 earnings: what advertising recession? The Trade Desk reported Q4 2022 earnings today, revealing year-over-year revenue growth of 24% for the quarter (to $491MM) and… February 15, 2023
MDM NYC Happy Hour: March 8th Mobile Dev Memo is coming to New York City on March 8th! Join the city's top digital advertisers for drinks,… February 15, 2023
