Original Content

The promise of Generative AI in 2023

https://open.spotify.com/episode/7wMDNXkotnapv79H8y9AGr?si=6efa4d50c43e43ab In this episode of the Mobile Dev Memo podcast, I discuss the promise of Generative AI for marketing and…

January 24, 2023

French privacy watchdog to Voodoo Games: use of the IDFV requires consent

Last week, France's privacy regulator, the CNIL, announced that it has fined Voodoo, the French developer of hypercasual games, €3MM…

January 23, 2023

Declining App Store revenue growth and the bull case for mobile gaming

Last week, as is customary, Apple revealed the cumulative amount of money it has paid to app developers since the…

January 18, 2023

The App Tracking Transparency recession

My Federal Reserve driver, Mr. Peña, provided the conclusive evidence of victory. On the way to speak at a big…

January 11, 2023

EU privacy watchdog to Meta: first-party data is off limits for ads personalization

Yesterday, the Irish Data Protection Commission (DPC) announced that it had concluded two inquiries into Meta's business practices related to…

January 5, 2023

2023 predictions for mobile gaming

I began writing predictions for the mobile gaming market in 2013. For a full catalog of historical predictions, see the…

January 4, 2023

The best of MDM in 2022

The ZIRP-empowered bull market in the broader technology space expressed its zenith and inevitable diminution, temporary or otherwise, in 2022.…

December 28, 2022

The Duopoly is over (because Everything is an Ad Network)

Axios reports that Google and Meta -- known in combination as the digital advertising "Duopoly" -- are expected to capture…

December 21, 2022

Two lessons from Netflix’s shortfall in advertising supply

Digiday reports that Netflix is returning money to advertisers as a result of a lack of inventory supply. In other…

December 16, 2022

The DMA and alternative in-app payments: too early to celebrate

Bloomberg reported this week that Apple is making the required modifications to iOS to allow for third-party app stores and…

December 15, 2022