Privacy

Podcast: Privacy Updates from WWDC 2022: SKAdNetwork expansion and Fingerprinting (with Alex Bauer)

https://open.spotify.com/episode/5P6B1o58gMXLSpziDaFzlG?si=1htihjEIRoCcRfd4SKGOtg My guest for this episode of the MDM Podcast is Alex Bauer, the Head of Product and Market Strategy…

Apple to Ad Tech: “Fingerprinting is Never Allowed”

It was generally anticipated that Apple would address the practice of fingerprinting at this year's WWDC, and on Thursday, in…

Is SKAdNetwork 4.0 a turning point for mobile advertising: Privacy with Purpose?

Apple's WWDC developer conference takes place this week: the keynote was held on Monday, and various developer-related sessions are being…

The problem with Snap

Yesterday, Snap's CEO, Evan Spiegel, wrote a letter to staff declaring that the company would likely see revenue and EBITDA…

With its Audience product, is Shopify creating a Content-Fortress-as-a-Service?

Yesterday, Shopify officially unveiled Shopify Audiences, a new product that allows Shopify Retailers to target relevant audiences using aggregated customer…

Podcast: Is panel data the future of marketing audience discovery? (with Rameez Tase)

https://open.spotify.com/episode/6j6TDcanZj3RRZJP1Ykzcn?si=a6bbe65207e548a2 In this episode of the podcast, I speak with Rameez Tase about the applicability of panel data in the…

Unpacking the DSA’s impact on digital advertising

Early on Saturday morning, a trilogue negotiation between EU member states, the European Parliament, and the European Commission ended with…

Is consumer tech entering a new age of Dark Patterns?

This guest post is written by Dr. Julian Runge, Visiting Scholar in the Marketing Department at Duke University's Fuqua School…

Unpacking Google’s deprecation of the GAID and the Privacy Sandbox for Android

https://open.spotify.com/episode/0amIngpLZ9dvbCPLUKhS9j?si=V-4tOvX6SWKN6TfwMeMkjQ In this episode of the Mobile Dev Memo podcast, I speak with Yevgeny Peres, the VP of Growth at…

Pyrrhic privacy

At least since Apple introduced the Intelligent Tracking Prevention (ITP) framework for its Safari browser back in 2017, it has…