Algorithmic marketing introduces a new era of mobile ad targeting
Posted on May 21, 2018 in Mobile Marketing, Original Content, User AcquisitionHow much data is needed to calculate LTV?
Posted on May 14, 2018 in Analytics, Greatest Hits, Mobile Marketing, Original Content, User AcquisitionFacebook doesn't sell user data. No one would buy it.
Posted on May 7, 2018 in Analytics, Ethics of Advertising, Mobile Marketing, Original Content, User AcquisitionFacebook triumphed in Q1 earnings despite privacy concerns. Can anything slow it down?
Posted on April 30, 2018 in Ethics of Advertising, Mobile Marketing, Original ContentThe changing face of mobile UA with event-based bidding
Posted on April 23, 2018 in Greatest Hits, Mobile Marketing, Original Content, User AcquisitionSucceeding with Licensed IP for Mobile F2P Games
Posted on April 16, 2018 in App Development, Freemium, Games, Greatest Hits, Mobile Marketing, Original Content, User AcquisitionWill Apple redefine mobile advertising with SKAdNetwork?
Posted on April 9, 2018 in Ethics of Advertising, Mobile Marketing, Original Content, User AcquisitionAlgorithms and Safe Harbor: What will regulation for Facebook look like?
Posted on March 26, 2018 in Ethics of Advertising, Mobile Marketing, Original ContentParsing fact from fiction in the Cambridge Analytica fiasco
Posted on March 19, 2018 in Mobile Marketing, Original Content, User Acquisition
