Meta: 1 million advertisers using GenAI for creative Meta revealed at its Meta Connect developer conference yesterday that more than 1MM advertisers are using its generative AI tools… September 26, 2024
Apple’s contact-sharing crackdown Apple has introduced new restrictions for how apps can access the contacts on a user's phone in iOS 18, which… September 25, 2024
Podcast: Meta introduces incrementality optimization and other upgrades (with Fred Leach) https://open.spotify.com/episode/1pOdrbPRDSJK76OCuDOncD?si=a417cc07152a4066 My guest on this week's episode of the Mobile Dev Memo is Fred Leach, a Vice President of Product… September 25, 2024
The FTC’s objections to algorithms, analytics, and AI Last week, the FTC published a staff report assessing the data collection and processing practices of a number of Social… September 23, 2024
Can the EU change course on tech? Last week, Mario Draghi, who had formerly served as President of the European Central Bank and Italian Prime Minister, published… September 18, 2024
Podcast: What is advertising incrementality? (with Garrett Johnson) https://open.spotify.com/episode/4p2fhfN3cScVh1UmXqMoFG?si=813581db3d2a4ac2 My guest on this week's episode of the Mobile Dev Memo podcast is Garrett Johnson, an Associate Professor of… September 18, 2024
Unity cancels its engine runtime fee Last week, Unity canceled the Runtime Fee that it announced in September of last year. From the company's blog post… September 16, 2024
AppLovin, Snap, and the new Walled Garden pathway A notable reversal took place in Q2 of this year: the market capitalization of AppLovin, the mobile gaming ad network,… September 11, 2024
Podcast: Unpacking the DoJ’s ad tech suit against Google (with Ari Paparo) https://open.spotify.com/episode/6Kcs0LW6ktjAI9p114byJq?si=7a08d0f825f0498c In this week's episode of the Mobile Dev Memo podcast, I speak with notable ad tech authority and former… September 11, 2024
Your phone isn’t secretly listening to you for ad targeting The notion that smartphone owners' ambient conversations are monitored for ad targeting foments into a public furor every so often.… September 6, 2024
